Summary

This is the plain language version. The full policy below governs.

• We collect the roof details you enter into our estimator, and standard analytics about how you use the site.
• We do not sell your personal information, and we do not share it for cross-context behavioral advertising.
• We do not currently pass your details to roofing contractors. If we ever offer that, it will be opt-in, and we will ask you first. We will not apply it retroactively to information collected before then.
• The estimator runs on infrastructure operated by Sunbase Data, the company that operates this site.
• You can ask us what we hold about you, ask us to delete it, and ask us to correct it. Details in Section 10.
• Questions: sales@sunbasedata.com
  

1. Who we are

This site, RoofReplacementCost.ai, is operated by Sunbase Data, located at 19324 Palmview St, Orlando, FL 32833, United States (“we,” “us,” “our”).

This policy explains what personal information we collect through this website and our roof cost estimator, why we collect it, who we disclose it to, and the choices and rights you have.



This site is intended for users in the United States. See Section 13 if you access it from outside the US.

2. Scope

This policy covers www.roofreplacementcost.ai and the roof cost estimator embedded on it.

It does not cover third party websites you reach from our links, including contractor websites, lender websites, insurer websites, or manufacturer websites. Those operators have their own privacy practices and we are not responsible for them.

It does not cover Sunbase Data’s separate business to business products and services, which have their own privacy policy.

3. Information we collect

Estimator inputs. When you use our roof cost estimator, you may provide:

• ZIP code or property location
• Property address, if you choose to enter one
• Roof size, pitch, complexity, and number of existing layers
• Roofing material preference
• Other project details relevant to producing an estimate

Contact details, only if you choose to provide them. Where we offer to email your estimate or where you contact us directly, we collect your name, email address, and any information you include in your message.

Correction and editorial requests. If you contact us to report an error, we collect what you send us.

3.2 Information collected automatically

When you visit, we and our analytics providers may collect:

• IP address, which may be truncated or approximated to a general location
• Browser type, operating system, device type, and screen size
• Pages viewed, time on page, scroll depth, and links clicked
• Referring website or search engine
• Approximate geographic location derived from IP address, at city or region level
• Date and time of access

3.3 Information we do not collect

We do not knowingly collect:

• Social Security numbers, driver's licence numbers, or government identifiers
• Financial account numbers, card numbers, or credit information
• Precise geolocation from your device's GPS
• Biometric information
• Health information
• Information from anyone under 18

We do not require you to create an account, and we do not collect passwords.

3.4 Sensitive personal information

We do not collect or process "sensitive personal information" as that term is defined under the California Privacy Rights Act, and we do not use or disclose any such information for purposes requiring a right to limit.

4. How we use your information

We do not use your information to make automated decisions that produce legal or similarly significant effects about you. The estimator produces a cost range for a roofing project. It does not evaluate you, score you, or make decisions about your eligibility for anything.

We do not use your personal information to train third party AI or machine learning models. Where we improve our own cost models, we use aggregated and de identified data from which you cannot reasonably be re identified.

5. How we disclose your information

We do not sell your personal information. We do not share your personal information for cross context behavioural advertising. We have not done so in the preceding twelve months.

We disclose personal information only as follows:



Service providers. We use vendors who process information on our behalf and under contract, restricted to performing services for us. These include:

Estimator infrastructure disclosure. Our estimator is hosted on systems operated by Sunbase Data, which also operates this website. Information you enter into the estimator is processed on those systems. Sunbase Data does not use estimator information for its separate business to business products, and does not disclose it to its business customers.

Legal and safety. We may disclose information where we reasonably believe it is required by law, subpoena, or court order, or where necessary to protect our rights, safety, property, or that of others, or to investigate fraud or a security incident.

Business transfer. If we are involved in a merger, acquisition, financing, reorganisation, or sale of assets, information may be transferred as part of that transaction. We will require the recipient to honour the commitments in this policy for information collected before the transfer, and we will notify you of any material change through the mechanism in Section 15.

With your consent. Any other disclosure will be made only with your consent, given at the time and for the specific purpose.

6. Cookies and tracking

We use cookies and similar technologies for the following:

We use Google Tag Manager to manage tags on this site. [DEVELOPER: list every tag actually firing through GTM, including Google Analytics and any others, with a link to each provider's privacy policy.]

We do not run advertising or retargeting pixels on this site. If that changes, we will update this policy and, where required, obtain consent before any such technology is placed.

Managing cookies. Most browsers let you refuse or delete cookies through their settings. Blocking strictly necessary cookies may prevent parts of the site from working.

Global Privacy Control. We honour the Global Privacy Control (GPC) signal. Because we do not sell or share personal information, a GPC signal does not change how we handle your information, but we recognise and respect it.

Do Not Track. There is no consistent industry standard for responding to browser Do Not Track signals. We do not respond to them, but see the GPC note above.

7. Security

We maintain administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit (HTTPS across the site), access controls limiting who can reach personal information, and periodic review of our security practices.

No method of transmission or storage is completely secure. We cannot guarantee absolute security, and you provide information to us at your own risk.

If we become aware of a security incident affecting your personal information, we will notify you and any relevant regulator as required by applicable law.

8. Retention

We keep personal information only as long as necessary.

Where a longer period is required by law, tax, or accounting obligations, or to resolve a dispute or enforce our agreements, we retain the information for that period.

9. Children

This site is not directed at children. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us with personal information, contact sales@sunbasedata.com, and we will delete it.

We do not sell or share the personal information of consumers under 16, and we have no actual knowledge of doing so.

10. Your privacy rights

10.1 Rights available to all users

Regardless of where you live, you may ask us to:

• Know what personal information we hold about you, the categories of sources, the purposes, and the categories of recipients
• Access a copy of the personal information we hold about you
• Correct inaccurate personal information
• Delete personal information we hold about you
• Opt out of marketing email, using the unsubscribe link in any message or by contacting us

10.2 California residents (CCPA as amended by CPRA)

In addition to the above, California residents have the right to:

• Opt out of the sale or sharing of personal information. We do not sell or share personal information, so there is nothing to opt out of. If this changes, we will add a "Do Not Sell or Share My Personal Information" link to our site footer and update this policy before any such activity begins.
• Limit the use of sensitive personal information. We do not collect sensitive personal information as defined by the CPRA.
• Non discrimination. We will not deny you service, charge you a different price, or provide a different quality of service because you exercised a privacy right.
• Know about automated decision making. We do not use personal information for automated decision making that produces legal or similarly significant effects.

Categories of personal information collected in the preceding 12 months, using CCPA categories:

Authorized agents. You may use an authorized agent to submit a request. We will require written proof of authorization and may require you to verify your identity directly.

10.3 Residents of other US states

Residents of Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Delaware, Iowa, Nebraska, New Hampshire, New Jersey, and other states with comprehensive privacy laws have rights to access, correct, delete, obtain a portable copy of their personal information, and opt out of targeted advertising, sale, and certain profiling. We do not engage in targeted advertising, sale, or profiling.

Where your state provides a right to appeal a denied request, you may appeal by writing to sales@sunbasedata.com with "Privacy Appeal" in the subject line. We will respond within the period required by your state's law and, if we deny the appeal, tell you how to contact your state Attorney General.

10.4 How to exercise your rights

Email sales@sunbasedata.com with the subject line "Privacy Request" and tell us which right you are exercising.

Verification. To protect your information, we will take reasonable steps to verify your identity before acting. Because we do not maintain accounts, verification usually means matching details you provide against information we hold. If we cannot verify you, we will tell you why.

Timing. We will confirm receipt within 10 business days and respond substantively within 45 days. If we need more time, we will tell you within the initial 45 days and take no more than a further 45 days.

Cost. Free, unless a request is manifestly unfounded or excessive, in which case we will tell you before proceeding.

11. Third party links

Our content links to third party sites, including manufacturers, government agencies, insurers, and lenders. We provide these for your information. We do not control those sites and this policy does not apply to them. Read their privacy policies before providing information to them.

12. Users outside the United States

This site is directed at users in the United States, and our services are offered only for US properties. Information we collect is processed and stored in the United States, which may not provide the same level of data protection as your country.

If you access this site from the European Economic Area, the United Kingdom, or Switzerland and we process your personal information, our legal bases are:

You may have rights to access, rectify, erase, restrict, and port your information, to object to processing based on legitimate interests, to withdraw consent at any time, and to lodge a complaint with your supervisory authority.

13. Accessibility

We are working to make this site accessible to all users, including those using assistive technology. If you encounter a barrier, contact sales@sunbasedata.com, and we will work with you to provide the information you need in an accessible format.

14. Changes to this policy

We may update this policy to reflect changes in our practices or the law.

• We will update the "Last updated" date at the top.
• For material changes, including any change to what we collect, who we disclose it to, or whether we sell or share information, we will post a prominent notice on the site at least [30] days before the change takes effect.
• We will not apply materially different practices to personal information we already hold without first obtaining your consent.

That last commitment is deliberate. Changing the rules after the fact on information already collected is the practice this section exists to prevent.

15. Contact us

Privacy requests and questions: sales@sunbasedata.com

Whichever way you lean, know the replacement number

Even if you land on repair, knowing what a full replacement would cost tells you whether a repair is worth it and when replacement becomes the smarter spend. Get an instant estimate for your home in about two minutes.